Privacy policy

Wayshower Privacy Policy

Last updated: October 5, 2026

Wayshower LLC (“Wayshower,” “we,” “us,” or “our”) operates the Wayshower online store. This Privacy Policy explains how we collect, use, and share personal information when you browse our store, purchase products, create an account, or contact us.

Information We Collect

Depending on how you interact with us, we may collect:

• Contact information, including your name, email address, phone number, and billing and shipping addresses.
• Order information, including products purchased, sizes, colors, order totals, and transaction details.
• Account information, including your order history and preferences.
• Information you provide when contacting us, including messages and photos submitted for customer service or product issues.
• Device and browsing information, including your IP address, browser type, device information, pages viewed, and interactions with our store.
• Payment information processed by Shopify Payments and applicable payment service providers.

Some information comes directly from you. Other information is collected automatically through cookies and similar technologies or received from Shopify and service providers that help operate our store.

How We Use Your Information

We use personal information to:

• Process payments and fulfill orders.
• Send order confirmations, shipping updates, and other transaction communications.
• Provide customer service and handle product issues, replacements, and refunds.
• Maintain customer accounts.
• Operate, improve, and personalize our store.
• Detect and prevent fraud, misuse, and security threats.
• Send marketing communications when you subscribe or when otherwise permitted by applicable law.
• Support advertising and measure its effectiveness, subject to applicable privacy choices.
• Comply with legal, tax, accounting, and recordkeeping obligations.

You may unsubscribe from promotional emails using the unsubscribe link in those emails. Transaction-related messages, such as order confirmations, may still be sent.

Payment Processing

Payments through our Shopify store are processed through Shopify Payments and applicable payment service providers.

Wayshower does not directly store your full credit or debit card number. Payment information is handled by the payment providers according to their privacy and security practices.

Shopify and Our Online Store

Our online store is hosted by Shopify. Shopify collects and processes personal information when you browse our store or make a purchase to operate the store and provide its services.

We use Shopify Network Intelligence. This allows Shopify to process information about your interactions with our store together with information about your interactions with other merchants and Shopify to improve services, personalize shopping experiences, and support advertising.

Information shared with Shopify may include contact information, order and transaction details, device information, and browsing activity.

For more information about how Shopify uses personal information and the choices available to you, please review Shopify’s Consumer Privacy Policy⁠.

Printify and Order Fulfillment

Wayshower uses third-party production and fulfillment providers, including Printify and participating print providers, to manufacture and ship products.

For production and fulfillment, we share information necessary to complete and deliver your order, which may include:

• Your name and shipping address.
• Contact information needed for delivery or order-related communication.
• Products ordered, including size, color, and product variation.
• Other order details necessary for production and delivery.

Shipping carriers and logistics providers may also receive information needed to deliver your order and provide tracking.

Other Disclosures of Information

We may share personal information with service providers that help us operate our business, including providers of payment processing, website hosting, customer support, analytics, and marketing services.

We may also disclose information when necessary to comply with applicable law or valid legal requests, protect rights and safety, prevent fraud, resolve disputes, or in connection with a business sale, merger, or similar transaction.

Customer Accounts

If you create an account, we may maintain your contact information, billing and shipping addresses, order history, and account preferences to support your account and make future purchases easier.

You are responsible for protecting your account credentials and any verification codes used to access your account.

Cookies and Similar Technologies

Our store and its service providers may use cookies and similar technologies to:

• Keep items in your shopping cart.
• Remember preferences and support account access.
• Process checkout.
• Maintain security and prevent fraud.
• Understand how visitors use the store.
• Improve and personalize shopping experiences.
• Support advertising and measure its effectiveness.

Some cookies are necessary for the store to function. Where available, you can manage other uses through our privacy controls. You can also adjust your browser’s cookie settings, although blocking cookies may affect store functionality.

Your Privacy Rights and Choices

Depending on where you live, you may have rights to:

• Request access to personal information we hold about you.
• Request correction of inaccurate information.
• Request deletion of personal information.
• Obtain a copy of your information in a portable format.
• Opt out of certain sharing or uses of your information for targeted advertising.
• Withdraw consent where processing relies on consent.
• Appeal a decision about a privacy request, where applicable.

These rights may be subject to exceptions. We may need to verify your identity before completing a request. We will not discriminate against you for exercising applicable privacy rights.

To submit a request or appeal, contact admin@wayshowerapparel.com.

Advertising and Data-Sharing Choices

Certain uses of information for advertising based on activity across different websites may be considered “sale,” “sharing,” or “targeted advertising” under applicable privacy laws.

You can exercise available opt-out choices through our Your Privacy Choices⁠ page.

Where applicable, we recognize Global Privacy Control signals as requests to opt out for the browser and device sending the signal.

You can also manage Shopify’s use of your personal information through Shopify’s Privacy Portal⁠.

Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this policy, including maintaining accounts, fulfilling orders, providing customer service, preventing fraud, resolving disputes, and meeting legal, tax, and accounting obligations.

Some records may need to be retained even after a deletion request.

International Processing

Although we currently ship within the United States, Shopify and other service providers may store or process personal information in other countries. Privacy laws in those countries may differ from those where you live. Where required, applicable safeguards are used for international transfers.

Security

We take reasonable administrative, technical, and organizational measures to protect personal information. Our store uses HTTPS encryption, and payments are handled through payment service providers.

No internet transmission or electronic storage system can be guaranteed to be completely secure.

Children’s Privacy

Our store is intended for adults making purchases and is not directed to children under 13. We do not knowingly collect personal information directly from children under 13.

If you believe a child has provided personal information to us, please contact us so we can investigate and take appropriate action.

Third-Party Links

Our store may contain links to websites operated by others. Their privacy practices are governed by their own policies. Please review those policies before providing personal information.

Changes to This Privacy Policy

We may update this policy to reflect changes in our business, services, technology, or legal requirements. We will post the revised policy here with an updated date and provide additional notice when required.

Contact Us

For questions about this policy or requests regarding your personal information, contact:

Wayshower LLC
Email: admin@wayshowerapparel.com